Work

Process

With over 140 professionals we manage the entire process from concepting and ideation to stategy and policy and from engineering to prototyping and offer you unrivalled production support.

Here you’ll find an overview of our widely respected expertise, a fine selection of relevant and recent projects and a list of our most prominent supporters, as proof our strategy, concept, product, brand and service & policy development consultancy.

Reframing is a design thinking methodology aimed at understanding and predicting how people will interact with future products and services. Companies, institutes or any other organisation may use the method to open the door towards innovation opportunities while bringing the future under control. Reframing adresses human behaviour rather than technology. Reframing offers a new way of looking at the relations between people and products and is a practical tool to steer innovation.

We distinguish five stages: thorough reframing, original concepting, desirable styling, hardcore engineering and appropriate retailing.


Services

Reframing Product Design Styling
Design Research Innovation Strategy Engineering
Trend Forecasting Interacton Design Retail Design

Expertise

Experience Design Strategic Design Social Innovation
Public Design Health and Care Engineering Design
Automotive Design Packaging Design Bicycle Design
Office Furniture Professional Products Wayfinding and Signing
Policy Design Sports and Toy Design Consumer Goods

 

Cases

Here you’ll find a fine selection of our most and relevant recent projects.

Dutch Design Award for Rescue Tip Board!

A revolutionary new inflatable life-raft design that enables rescue workers to reach a drow... read more

Mobile Draught System for Heineken

Heineken Beer Systems chose us to develop an autonomous, mobile draught system for the prof... read more

Brachy Therapy Afterloader

Oncologists have three well known strategies for treating cancers: Surgery, Chemo Therapy o... read more

Brachy Therapy Afterloader

Oncologists have three well known strategies for treating cancers: Surgery, Chemo Therapy o... read more

Airport Baggage Drop-off

Amsterdam Airport Schiphol is faced with limited terminal space and increasing passenger nu... read more

Inflight Meals for KLM

What is the emotional state passengers can be expected to find themselves in by the time br... read more

Organ Donor Registration

In the Netherlands there is a shortage of donor organs. To increase the national donor base... read more

Organ Donor Registration

In the Netherlands there is a shortage of donor organs. To increase the national donor base... read more

Public Services Framework

How should the government set about improving and innovating the public services we all use... read more

EasyScan

People with diabetes have a greatly increased risk of eye diseases. Consequently, patients ... read more

Magnetic Grabber®,

Clean air in the work environment is of vital importance. In garages and fire- and ambulanc... read more

Toon® for Eneco

Eneco has a new smart solution on the market that helps consumers manage their energy consu... read more

Yepp Maxi

The design brief from GMG: give dated child bicycle seats a new look and put GMG back on th... read more

Hospital Bed

The ‘Cocoon’ is a modern hospital bed that responds to the trend of giving the patient ... read more

Rotterdam Water Taxi

The Watertaxi is a fairly recent way of transportation in the Rotterdam area. The river run... read more

Carver

‘I’ve never had so much fun in a car‘, presenter Jeremy Clarkson said about t... read more

Winches

Together with Holmatro, we’ve designed a new series of winches. Holmatro introduced t... read more

ATM

In 2009, ING Bank and Postbank merged under the name ING. The Postbank brand disappeared, j... read more

Kiosk

The new Kiosk is a self service retail formula located in train stations and on platforms. ... read more

Rescue Vehicle ‘mbrace’

The “mbrace” is a rescue vehicle that can be used as a mobilisation aid for major natur... read more

Rescue Vehicle 'mbrace'

The “mbrace” is a rescue vehicle that can be used as a mobilisation aid for major natur... read more

Alphamulticommand Chair

ALPHATRON MARINE produces a full range of complementary marine products, like gyrocompasses... read more

ANWB Signposting

One of Yard 9’s specialities is signposting. A new design has been generated for the ... read more

Quinny Buzz

The Quinny Buzz is a trendy 3 wheel stroller that unfolds automatically and is a comfy and ... read more

IJtram

The IJ tram links Central Station with IJburg. All shelters along the route have a standar... read more

Heineken Bottle

In cooperation with dBOD and Heineken, we have designed a new, very explicit bottle shape... read more

Bow Thrusters for Craftsman Marine

The bow thruster has become an important device when moving a boat at low speed. It makes m... read more

Clients

ABN/AMRO
ANWB
ASML
Avantium
Bayer Technology services
Biotronik
Blue Performance
Bodytel
Brabantia
BRS
Bruck
Chess
CLB benelux
Plymovent
Compulz
Degu-Dent
Dell Computers
Dr. Oetker
Edding
Elitech Group
Fast & Fluid
FEI
Finetech
GE Inspection Technologies
Gemeente Almere
Gemeente Amserdam
Gemeente Leiden
Gemeente Middelburg
Gemeente Rotterdam
Haworth Dyes
Hamax
Heineken
Heutink
Honeywell
Isringhausen
Janome
Jensen Mobler
J.M. de Jong Duke
Kembo
Kimberly Clark
Krüss
Labitec
Laboratory Tickner
Ladyshape
Mibra
Miele
MoveNext
MYLAPS
NS
NXP
Organon
PerkinElmer
Phoenix|x-ray
Philips design
Pinlinq
Port of Rotterdam
Prorail
Quail digital
Rijkswaterstaat
RijnGouweLijn
Rves
Schiker & Schäfer
Seca
Shimadzu
Siemens
Skil
SKS Germany
Soehnle
Steelcase
SWOP
Tacx
Taxitronic
Team-Tex
Tente
TomTom International
Transmed
Trioptics
TNT Post
Twinnyload
Unilever
VanLien
Viacom Outdoor
Vialis
Vitaphone
Vodafone
Wall Aktiengesellschaft
Widget
Wila Lichttechnik
Youmedical
Zumtobel

Awards

Red Dot Dutch Design Award
IDEA GIO Award
iF Award Kho Liang Ie Prijs and many others